Wendy Piersall has been blogging professionally since 2006 and established herself as an early voice helping people build a business online via blogging. She has written for Entrepreneur.com and was featured on the Today Show as an advocate for mom owned online businesses. In 2009 she was named by Nielsen as one of the 16 most influential moms online. She transformed her personal blog into a powerful blog network, selling it to private investors soon thereafter. Today she runs the Woo! Jr. Kids Activities Blog Network, and the just-for-fun personal blog VintageFangirl.